Treat your lips to the moisturising and plumping properties of butter LONDON Plush Rush Lipstick, a long-wearing, creamy lipstick that delivers a shock of colour whilst dousing lips in essential moisture.
Accentuating the natural curves of your pout, the luscious formula is enriched with a Phyto-Endorphin Complex to boost your mood, and a Plumping Complex to help increase the appearance of fullness; lips look smoother, firmer and more defined. Standing the test of time, the lipstick withstands feathering and bleeding, so your pout looks irresistably kissable, for longer.
100% of women experienced an immediate increase in lip fullness.
34% of women saw an increase in lip moisture over time.
Shade 'Fab' is a rose colour.