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Whatever job you undertake, it is essential that you use the correct tools if you want to achieve exceptional results. In this respect, styling your hair is no different from any other task. You can take the stress out of hair styling when you invest in a high quality hairdryer. Manufactured in Italy, PARLUX hairdryers are firm favourites with professional hair stylists across the globe. Elegant design is twinned with durability to produce a product that is a joy to use and will deliver over 2,000 hours of trouble-free operation.

Innovative technology lies at the heart of the highly desirable range of PARLUX hairdryers. The earliest hairdryers produced by the company in the 1970s incorporated progressive technology. A continuing commitment to reliability has ensured that the motors in these hair styling tools are consistently dependable. Over the decades, the PARLUX design team has delivered updated models that incorporate technological advances, keeping these hairdryers at the forefront of professional hair care.

The company’s commitment to research and development has led to the building of a state-of-the-art test facility within the PARLUX factory in Trezzano sul Naviglio. By subjecting their hairdryers to extreme conditions during testing, the design engineers can identify and improve upon any highlighted areas.

The result of this investment in new technology has been innovations such as the introduction of PARLUX Ceramic and Ionic Hairdryers, which are kinder to hair than conventional hairdryers. The ceramic unit regulates the heating of the air that passes through the hairdryer. It prevents the air becoming overheated, which can cause damage to the hair shafts. The ceramic heating unit emits negative ions which help to seal the hair cuticles, locking in moisture and leaving hair looking shiny and lustrous. Ionic hairdryers reduce the size of water droplets on the hair. This helps to decrease drying time which, in turn, helps to reduce the likelihood of heat damage to the hair shafts. Negative ions also prevent the static build up and frizziness associated with traditional hairdryers, which produce positive ions.

In order to minimise its impact on the environment, PARLUX has produced a range of Eco-Friendly Hairdryers. Manufactured from raw materials that are 100% recyclable and non-toxic, this innovative range of hair styling tools dries hair quicker, reducing the energy required to create the desired style. There is minimal noise pollution due to the built-in silencer and no toxic emissions are created by the blow drying process, ensuring that there is no impact on the ozone layer. Even the packaging of these eco-friendly hairdryers is sympathetic to the environment because it is manufactured from card that is 100% recycled and biodegradable. However, being eco-friendly does not mean that these hairdryers lack a fun element. They are available in a range of attractive colours, including purple, red, green and black.

Advances in technology have always been made with the customer in mind. For that reason, each PARLUX hairdryer is ergonomically designed to ensure that it is lightweight and easy to hold. The buttons for each essential function are easy to locate and use during hair styling. This includes heat and airflow controls along with the cold blast button. A cold blast helps to seal cuticles, preserving the style and locking in moisture to each strand of hair. Ergonomic design is of benefit to professional hair stylists, who have to hold hairdryers for several hours every day. However, lightweight, ergonomic design can also make life considerably easier for individuals who style their hair at home. Lightweight hairdryers can reduce fatigue and help to improve styling by allowing better control over the flow of hot air.

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