Introducing the next generation of Hemp. A blend of Certified Organic Botanicals that strengthen and protect your hair from styling damage and color fade.
Products in the Alterna range are sulfate and parben free.
Repair chemically damaged hair with intensely nourishing repair products, Improve strength and stretch with the Alterna Straight products or liven up dull hair with the Shine range.
Styling products in the Alterna Hemp range also are rich in the vitamins and minerals which help to provide hydration making hair look and feel healthier.